Leading global technology company Oppo has unveiled its commitment to developing the next generation of Artificial Intelligence (AI) technology during the 2024 Mobile World Congress. The company introduced various groundbreaking products and technologies as part of their dedication to innovation.

One of the highlights of the announcement was the launch of generative AI features on the new OPPO Reno11 series in the Philippines. The series was recently introduced in the market, with actresses Bea Alonzo and Nadine Lustre serving as ambassadors for the brand.

Oppo Philippines executives, including Public Relations Manager Danica Gigante and Joanarc Sales, Head of Public Relations and Consumer Relationship Management, shared the company’s achievements over the years. Sales highlighted Oppo’s global presence with over 600 million active users monthly, spanning across 60 countries and regions with 260,000 retail stores and eight manufacturing centers worldwide.

The company’s My Oppo app has been instrumental in directly reaching 5.7 million users, fostering deeper connections with consumers. Oppo’s patented flash charging technology, embraced by over 220 million users globally, has not only enhanced the charging experience but also created an ecosystem for fast charging.

Mark Ordoñez, Oppo Philippines Public Relations Supervisor, emphasized the cutting-edge features and reliable performance of the new Oppo Reno 11 5G and Reno 11 5G pro, positioning them as the next best-selling phones in their series. The Color OS 14 in the Reno 11 series offers features like File Dock, Smart Touch, and Smart Image Matting, enhancing user experience.

Through AI network selection and a 360-degree surround antenna design, Oppo’s patented network optimization engine, LinkBoost, achieves significant improvements in transmission power and reception, ensuring a consistent signal for users. The series also features Trinity Engine, ColorOS 14’s next-gen efficient computing technology that improves stability and performance.

Ordoñez highlighted the natural inspiration design of the Reno 11 series, drawing inspiration from dream vacations and introducing a Wave Green colorway for the first time. The phones also boast a studio-quality portrait camera system that replicates a professional photography studio, offering users multiple creative options.

Sales emphasized that the latest Reno products continue the series’ legacy as a fashion statement and a portrait expert, showcasing Oppo’s commitment to innovation and excellence in technology.


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