How to Franchise Bibingkinitan in the Philippines?

Bibingkinitan, the leading Filipino baked goods and coffee chain known for its delicious bibingka and local delicacies, offers franchising opportunities to passionate entrepreneurs. This comprehensive guide will equip you with the knowledge and cost estimates to navigate the process.

Step 1: Understanding the Brand and Costs

• Brand Research: Deep dive into Bibingkinitan’s world! Explore their website and social media pages to understand their brand philosophy, target market, and product offerings. Instagram.com/bibingkinitan
• Cost Considerations: Franchising requires investment. Here’s a breakdown of the main cost categories:
  • Franchise Fee: This grants you the right to operate a Bibingkinitan franchise for a specific period. Bibingkinitan offers a single franchise package.
    • Franchise Fee: PHP 200,000 (3-year term)
  • Cart, Equipment, and Supplies: This includes the Bibingkinitan kiosk or cart, ovens, utensils, display cases, initial stocks of bibingka and other products, packaging materials, and signage. Budget around PHP 380,000 to PHP 500,000 for this category.
  • Location and Setup: Secure a location that meets Bibingkinitan’s space requirements (minimum 4 sqm with good pedestrian traffic). Renovation or rental costs, permits, and utilities will factor into this category. Budget can vary significantly depending on location. A conservative estimate is PHP 100,000 to PHP 300,000.
  • Inventory and Working Capital: This covers additional bibingka ingredients, other menu items, and operational needs. Expect around PHP 30,000 to PHP 50,000.

Step 2: Application and Approval Process

1. Franchise Inquiry: Express your interest by filling out the online franchise inquiry form on their website or contacting their hotline: (+632) 8634-0586
2. Initial Interview: Bibingkinitan will schedule an interview to discuss your qualifications, goals, and proposed location.
3. Site Inspection: They will assess your proposed location for suitability based on foot traffic and regulations.
4. Franchise Agreement and Payment: If your application and site are approved, a formal Franchise Agreement will be presented, outlining terms, fees, royalties, operating procedures, and training details. Sign the agreement and settle the initial franchise fee (typically 50% down payment).

Step 3: Pre-Opening Preparations

1. Store Preparation and Construction: Secure a location that meets Bibingkinitan’s requirements. Prepare the space based on their design and branding guidelines.
2. Training and Orientation: Bibingkinitan provides comprehensive training for you and your staff on bibingka preparation, other product handling, customer service, and store operations.

Step 4: Grand Opening and Beyond

• Grand Opening Support: Bibingkinitan will assist with your grand opening by providing promotional materials and marketing suggestions.
• Ongoing Support: As a franchisee, you’ll receive continuous support through operations manuals, marketing tools, product updates, and assistance from their team.

Beyond the Costs: Additional Considerations

• Return on Investment (ROI): The average ROI for a Bibingkinitan franchise can take 12 to 18 months. Remember, this is an estimate, and your success depends on various factors like location, management, and marketing efforts.
• Financing Options: Explore financing options if needed. Bibingkinitan doesn’t offer in-house financing, so consult banks or lending institutions.

Important Resources

• Bibingkinitan Franchising Page: Bibingkinitan.com
• Bibingkinitan Contact Information: Call their hotline (+632) 8634-0586 or visit their website for an inquiry form.

By following this guide, conducting thorough research, and understanding the potential costs involved, you can make an informed decision about becoming a Bibingkinitan franchisee. Remember, a passion for Filipino delicacies, a strong work ethic, and commitment to quality and brand standards are key ingredients for your franchising success!