Taylor Swift fans who are also crypto enthusiasts can now buy tickets for the film “Taylor Swift: The Eras Tour” using cryptocurrencies like Bitcoin (BTC), Ethereum (ETH), Dogecoin (DOGE), and Shiba Inu (SHIB). The movie has already accumulated $100 million in presales and is set to be a blockbuster release.
BitPay, a leading crypto payment service provider, will facilitate the film’s crypto payment options, as announced in a post on X (formerly Twitter).
BitPay has previously partnered with AMC, allowing seamless cryptocurrency payments for movie tickets. Fans can select BitPay at checkout on the AMC website or mobile app to utilize this payment option.
In addition to Bitcoin, Ethereum, Dogecoin, and Shiba Inu, customers can also purchase tickets with Bitcoin Cash, Litecoin, and XRP.
AMC played a significant role in securing the release of the “Eras” film by negotiating directly with Taylor Swift, bypassing traditional Hollywood studios. As a result, Swift will receive a remarkable 57% of ticket sale revenue, a rare share in the entertainment industry.
The release of “Eras” is expected to revive the struggling movie box office, which has faced challenges due to strikes by Hollywood writers’ and actors’ guilds. Industry insiders are hopeful that the film’s buzz will attract a large audience and revitalize the box office.
If a substantial number of “Eras” ticket buyers opt for crypto payments, it could create an interesting scenario due to the film’s unique distribution setup.
Payment Giants Adopt Crypto
Last week, crypto payments infrastructure firm MoonPay introduced a new feature in its app that enables users to swap one cryptocurrency for another. The feature expands the functionality of MoonPay’s app, which initially allowed users to purchase cryptocurrencies and manage multiple wallets.
This addition comes as payment giants continue to expand their suite of crypto products and services. In August, PayPal announced the upcoming launch of its PYUSD stablecoin, and Coinbase recently received regulatory approval to offer perpetual futures trading services to retail customers outside the US.